Adobe Customer Journey Analytics (CJA) - QA

Job Summary

We are seeking a detail-oriented Customer Journey Analytics (CJA) QA Specialist to validate the accuracy, integrity, and usability of our cross-channel analytics implementation.

In this role, you will be the gatekeeper of data trust, ensuring that the insights derived from CJA are based on reliable data connections, accurate schema mapping, and correctly configured data views.

You will work closely with Data Architects and Analytics Implementation teams to test the end-to-end flow of data from Adobe Experience Platform (AEP) into CJA and ensure reporting meets business requirements.

Responsibilities

• Validate "Connections" in CJA to ensure all required datasets (online, offline, call center, mobile) are correctly linked from AEP.

• Test "Data Views" configurations, ensuring that metrics, dimensions, and filters are accurately defined and calculated.

• Verify that person ID linking is functioning correctly to stitch customer journeys across devices and channels.

• Compare CJA report data against source systems (e.g., Adobe Analytics, AEP datasets, internal databases) to ensure data parity.

• Validate the handling of backfilled or historical data to ensure seamless reporting trends.

• QA specific Analysis Workspace projects to ensure visualizations, fallout reports, and flow diagrams accurately reflect the intended user journey.

• Test "Derived Fields" and calculated metrics to verify complex logic is functioning as expected.

• Validate that eVars, props, and events from traditional Adobe Analytics are correctly mapped to CJA dimensions and metrics.

• Create detailed test plans and test cases for new CJA implementations.

• Log defects clearly in tracking tools (e.g., Jira) and collaborate with developers to resolve data issues.

Qualifications

• 3+ years of experience in Quality Assurance or Digital Analytics.

• Hands-on experience with Adobe Customer Journey Analytics (CJA) is highly preferred.

• Strong background in Adobe Analytics (AA) and Analysis Workspace is essential.

• Understanding of Adobe Experience Platform (AEP) fundamentals (Datasets, Schemas, Identity Service).

• Proficiency in verifying data lineage and stitching logic (connecting anonymous to known profiles).

• Ability to write SQL queries (using AEP Query Service) to validate raw data before it hits CJA.

• Familiarity with data visualization techniques and how to "break" a report to find errors.

• Strong analytical mindset with a passion for data accuracy ("Data Detective" mentality).

• Excellent communication skills to explain data discrepancies to technical and non-technical teams.

✏️ Application Process

To keep it efficient:

• Add Pradeep Jaiswal on your LinkedIn network , If you’re not already connected with him.

• Follow the ShiftLytic company page https://www.linkedin.com/company/107498485

• Fill the application form by clicking 'Apply Now'

• This application form requires you to provide you details such as Name, experience, certification, resume etc.

• When match is found between open position and candidate skills, experience , availability and budget; they would be contacted by us.

Location: Remote (Worldwide)