AEP Smart Search by Lens

ADOBE EXPERIENCE PLATFORM (AEP)

Pradeep Jaiswal

10/16/20263 min read

Chrome extension. Link

What Is Lens?

Lens is a Chrome extension built for teams running Adobe Experience Platform. It works inside the AEP interface you already have open and uses your existing session: no extra login, no API credentials to configure, no data export step. Earlier articles covered the Schema ERD Canvas, the Source Dataflow Canvas, the Approved Component Highlighter and, Analyze Failed Batch for a single batch. This article covers the Smart Search widget on the Audience tab in AEP.

On Top of Your Filters, Never Instead of Them

Smart Search narrows the list on top of the left-rail filters, the native search text and the sort. Pick Origin or Status in the left rail, type a word in the search box, then add conditions: you get the intersection of all of them. It works on the whole filtered set and not only the 25 rows on screen. The table shows rounded counts such as "184K", so Lens reads the exact numbers from the same list request AEP makes and applies your conditions to them. AEP's counter then shows the narrowed total.

Try Lens

Who It’s For

For Data Architects & Audience Owners: Naming conventions finally pay off. "Starts with the team prefix, does not contain test, more than 100 K profiles" is one bar, not a spreadsheet. Cleaning up old audiences or checking that a prefix is used consistently takes a minute.

For Marketers & Campaign Managers: You do not need to remember an audience's exact name. Describe it by what you know (a word in the name, a rough size) and pick it from a short list.

For Analytics Leaders: When two audiences look alike, size is often the tiebreaker. Profile Count conditions put that comparison in front of the person choosing.

Keep Exploring Lens

Start with [From “Failed” to “Fixed”: How Lens Shows You Exactly Which Records Broke Your AEP Ingestion], which covers the Single-batch analysis in depth. To see where the data comes from, read Follow the Data [How Lens Maps Every Source Flow Across Your Adobe Experience Platform]. To see how your schemas relate, read Seeing the Invisible [How Lens Makes Your Adobe Experience Platform Schema Architecture Visual]. And if your team reports in Customer Journey Analytics or Adobe Analytics, read Every Analytics Team Has Been Here [How Lens Makes Governance Visible Inside CJA and Adobe Analytics].

Someone on the marketing team asks for "the audience we built for the spring campaign, the big one". You open Audiences in Adobe Experience Platform (AEP), type "spring" into the search box, and get a page of near duplicates. Which one has more than a million profiles? Which ones start with the team's naming prefix and do not end in "test"? The native search matches text and nothing else, so you open them one at a time.

That is the gap Smart Search by Lens closes, right on the page you already use.

What Is Smart Search?

Smart Search is a button and a condition bar that Lens adds next to AEP's own search box on Audiences > Browse. You describe the audiences you want in plain conditions, press Apply, and the list narrows.

Conditions That Match How You Think

A condition has a field, an operator and a value. Two fields are available.

Name : starts with, ends with, contains, does not contain, equals

Profile Count : greater than, less than, equals, between

Profile Count values take a unit (K, M or B), so "greater than 1 M" is a single field and not a row of zeros.

A Case sensitive checkbox covers names where capitalization matters.

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